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Kabosu: The Shiba Inu Who Became the Iconic Doge Meme and Conquered the Internet

The internet is a vast and ever-changing place, but few phenomena have left a lasting impact quite like the Doge meme. Featuring the image of a Shiba Inu dog with a quizzical expression and whimsical phrases like “such wow” and “very doge,” the meme quickly became a staple of internet culture. But behind the viral sensation lies a real dog with an extraordinary story—Kabosu.

The original photo of Kabosu dog, the Shiba Inu who became the iconic Doge meme. Her quizzical expression and tilted head captured hearts (and the internet). Image courtesy: Atsuko Sato’s blog.

Kabosu, named after a Japanese citrus fruit, was born in a puppy mill where she and her siblings faced bleak conditions. Fortunately, a rescue group called Chiban stepped in, saving Kabosu and her siblings from a grim fate. In 2008, Kabosu found her forever home with Atsuko Sato, a Japanese kindergarten teacher. Sato was instantly captivated by Kabosu’s playful personality and her perpetually puzzled expression, setting the stage for Kabosu’s rise to internet stardom.

Going viral & digital! Dogecoin, the Shiba Inu meme-inspired cryptocurrency, that took the internet by storm. (Reuters)

In 2010, Sato shared a photo of Kabosu on her personal blog, capturing the dog’s iconic head tilt and raised eyebrow. What started as an ordinary snapshot quickly turned into a global phenomenon. Online communities like Tumblr and Reddit latched onto the image, overlaying it with humorous captions in broken English. The term “Doge,” a playful misspelling of “dog” that traces back to a 2005 internet cartoon, became synonymous with the meme.

This Shiba statue in Japan is the real deal, complete with the iconic sofa. Fans funded the monument to celebrate Kabosu, the queen of the Doge meme.

The Doge meme spread like wildfire, captivating users with its relatable humor and distinct visual style. Even celebrities like Elon Musk couldn’t resist joining the fun, further propelling the meme into mainstream culture.

The Doge meme’s influence didn’t stop at laughs—it inspired a digital revolution. In 2013, software engineers Billy Markus and Jackson Palmer created Dogecoin, a cryptocurrency featuring Kabosu’s face as its mascot. What started as a joke quickly gained a loyal following, thanks in part to endorsements from high-profile figures like Snoop Dogg, Gene Simmons, and most notably, Elon Musk. By May 2021, Dogecoin had skyrocketed to a market value of over $85 billion, cementing its place as the first—and most famous—meme-inspired cryptocurrency.

Kabosu’s image transcended cultural and linguistic barriers, uniting people worldwide through shared humor. The enduring popularity of the Doge meme highlights the internet’s power to turn everyday moments into global sensations.

Kabosu’s impact wasn’t limited to the digital realm. Her influence reached far and wide, even inspiring a statue in her hometown of Sakura, Japan. Unveiled in December 2023, the statue depicts Kabosu lounging on a stone sofa, echoing the pose that made her famous. Crowdfunded by Dogecoin fans, this monument serves as a lasting tribute to Kabosu’s internet stardom and a popular destination for fans from around the globe.

In late 2022, Kabosu faced a health battle with leukemia and liver disease. Despite the challenges, she was buoyed by the love and support of her global fanbase. Sadly, Kabosu passed away peacefully in May 2024, surrounded by those who loved her most. Her owner, Atsuko Sato, honored Kabosu’s legacy, reflecting on the immense joy she brought to millions around the world. Although Kabosu’s exact age remains unknown, Sato celebrated her 18th birthday on November 2nd.

To commemorate her life, a farewell party for “Kabo-chan” will be held on May 26th in Narita, Japan. The impact Kabosu had on the world is immeasurable; her legacy serves as a reminder of the deep bond between humans and animals and the extraordinary power of a single image to bring joy to millions.

Kabosu’s story is more than just a meme—it’s a testament to the magic of ordinary moments and the incredible connections they can create.

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